Vinícolo has over 15 years of experience in the wine market, with the purpose of helping people expand their cultural repertoire and rediscover the pleasure of tasting new flavors in their daily lives. Thus, its new Visual Identity should reflect not only its relaxed character, but also all the expertise acquired over all these years.

With this, we developed a Visual Identity that conveys vivacity and lightness in its visual language. Its colors contrast the vibrancy of orange and the softness of pastel tones, in addition to a deep wine color - which reflects the wisdom of years of maturation and knowledge. All typography and graphic choices serve to reinforce the bold and innovative personality of the brand - even including a curious and fun character. In addition, we developed a visual signature that is sober and minimalist, but at the same time invites the public to see from other angles: every wine in the cellar is different, Vinícolo exists so that everyone can find THEIRS.

The Identity of Vinícolo leads the curious to understand the reason behind things and not to be carried away only by labels. It invites everyone to be enthusiasts of a good wine and also of the good moments that life offers.